SEO report of marketingcompetence.com

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locale: en_US
type: website
title: Marketing CompetenceMarketing Competence -
url: http://www.marketingcompetence.com
site_name: Marketing Competence

• <H5> Fundamentals
• <H5> Defining Marketing and Its Ingredients
• <H5> Internal vs External Orientation – The Marketing Concept
• <H5> Customer Satisfaction
• <H5> The Concept of Value
• <H5> What is every business foremost goal?
• <H5> What is the purpose of business?
• <H5> Marketing Essentials
• <H5> Defining Marketing and Its Ingredients
• <H5> Customer Satisfaction
• <H5> The Concept of Value
• <H5> Strategy
• <H5> Industry Definition – inevitable and challenging – Revisiting Ted Levitt’s Marketing Myopia
• <H5> What is every business foremost goal?
• <H4> What is the purpose of business?
• <H4> What is every business foremost goal?
• <H4> The Concept of Value
• <H4> Customer Satisfaction
• <H4> Internal vs External Orientation - The Marketing Concept
• <H4> Defining Marketing and Its Ingredients
• <H2> What is the purpose of business?
• <H3> The famous Peter Drucker once said: If we want to know what a business is, we have to start with its purpose. This article gives the definition of a business organization. It elaborates on the Peter Drucker definition of the purpose of business and provides valuable insights for managers, entrepreneurs and start-ups.
• <H2> What is every business foremost goal?
• <H3> Have you ever asked yourself “Is there a goal that is so paramount that is applicable to every business in any given situation?” Have you ever asked yourself what that goal might be? Well here is the answer…
• <H2> The Concept of Value
• <H3> Value is of vital importance to every business existence. The notion of value carries complex socio-psychological aspects. It is dynamic and multi-dimensional, based on tangible and intangible components. Managers that understand the value of their products and services and study the perception of value of their customers are immensely more competitive.
• <H2> Customer Satisfaction
• <H3> Customer Satisfaction is the new mantra of marketing. Every business wants its customers to be satisfied. Yes, even utility companies and network operators. But what is actually the nature of customer satisfaction – how does it happen? This article examines customer satisfaction through the Disconfirmation Model and showcases its impact on profits, shareholders value and other aspects of business.
• <H2> Internal vs External Orientation - The Marketing Concept
• <H3> Marketing management theory defines several different business concepts based on the “orientation” of the business: internally – towards the product and manufacturing process or externally: towards the market and the customers. Usually the internal orientation is strongly criticized while the outward look is cherished. Well unlike these common papers, we give the pros and cons for each objectively. Enjoy!
• <H2> Defining Marketing and Its Ingredients
• <H3> “Marketing is still an art, and the marketing manager, as head chef, must creatively marshal all his marketing activities to advance the short and long term interests of his firm”
• <H3> Industry Definition – inevitable and challenging – Revisiting Ted Levitt’s Marketing Myopia
• <H3> Defining Marketing and Its Ingredients
• <H3> Internal vs External Orientation – The Marketing Concept
• <H3> Customer Satisfaction
• <H3> The Concept of Value
• <H3> What is every business foremost goal?
• <H3> What is the purpose of business?
• <H3> Tags
• <H3> Categories
• <H3> Recent Posts
• <H3> Recent Comments
• <H3> Archives

• marketing49
• business46
• value23
• customer16
• fundamentals15
• satisfaction14
• concept14
• every13
• purpose12
• goal11
• essentials9
• orientation9
• internal9
• defining8
• all8
• strategy8
• foremost7
• definition7
• august7
• customers7
• reading7
• industry6
• external6
• ingredients6
• managers6
• article4
• know4
• peter4
• drucker4
• towards4
• based4
• aspects4
• shareholders4
• asked4
• ever4
• inevitable4
• management4
• term4
• analysis4
• long3
• satisfied3
• even3
• wants3
• new3
• firm”3
• understand3
• interests3
• competitive3
• short3
• how3
• manager3
• activities3
• head3
• marshal3
• creatively3
• art3
• advance3
• chef3
• impact3
• profits3

• customer satisfaction8
• every business7
• marketing essentials5
• you ever4
• foremost goal3
• concept marketing3

• marketing activities to advance3
• marketing and its ingredients3
• short and long term3
• must creatively marshal3
• nature of customer satisfaction2
• article examines customer2

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